Finding Your Voice on the Web
Yale Street Creative is a web design and graphics design studio based in Houston, Texas. We specialize in the design, development and optimization of elegant, standards-based web sites. We create corporate identity packages (logos), brochures and other print materials. Yale Street Creative can work directly with customers on small web sites and print projects or we can act as “a second set of eyes” providing usability consulting and project management services for larger projects.
At Yale Street Creative we prefer to use technology judiciously and with purpose. Building a successful web site includes both sides of the brain, creative and technical, writing, marketing, visual design and a clear view of your business goals. In a medium that involves instant gratification and hyper-limited attention spans, it takes a lot of proper planning to create an effective web site. Think long term, move slowly and stop frequently to acquire feedback. You have to understand the rules of the game before you can visualize your strategy.
- Web design concepts and graphics
- XHTML and CSS coding
- Brand identity solutions and logo design
- Flash design and Flash streaming video
- Template design (integrating XHTML/CSS code with dynamic web sites)
- Search engine optimization (SEO) & Internet marketing
- Internet consultancy for large projects
- Web site maintenance and updates
- Graphic production & image editing (web and print)